The 2021 SEMA Show is set to host more than 100 seminars to help aftermarket businesses and employees succeed. Sessions will begin on Monday, November 1 (the day before the SEMA Show officially opens) and will go through Friday, November 5.
In addition to learning about new products, seeing custom vehicles, and meeting with business partners, SEMA attendees will also have the chance to learn about new trends and topics as well as hear from industry experts through the SEMA Show Education Program.
“Attending the SEMA Show is an investment, particularly for small businesses that close up shop while they are away,” said Tom Gattuso, SEMA vice president of events.
The 2021 SEMA Show Education Program will include tracks focused on Automotive Electronics, Vehicle Builders, CEOs, Digital Marketing, and International Exports. It will also include a new Leadership track, sponsored by the world-renowned Dale Carnegie Program, and the return of popular market segment-specific tracks presented in partnerships with the Industry Conference of Auto Collision Repair (I-CAR), Society of Collision Repair Specialists (SCRS), and Tire Industry Association (TIA).
“For more than a year, the SEMA Virtual Education Program fueled the industry with great content and information, helping many through what may be the most challenging time in the industry,” said Gattuso. “The live, in-person education program builds upon the success we’ve seen through SEMA Virtual Education and features some of the most entertaining and knowledgeable industry experts.”
To view the 2021 SEMA Show Education program, visit semashow.com/education.