Tireweb Marketing is partnering with Openbay, a Cambridge, Massachusetts, based company that has pioneered artificial intelligence (AI) powered customer engagement tools for the automotive services industry. Openbay Otis, the industry’s first AI-powered virtual service advisor, will be incorporated in Tireweb Marketing website solutions to offer web visitors and customers a personalized experience when requesting information or booking a service appointment. Using AI technology and natural language processing, Openbay Otis understands human language and responds in the same to deliver a more personalized online experience.
Tireweb Marketing is a full-service digital media agency specializing in the automotive tire and wheel industry in the U.S. Their mission is to provide affordable, quality website, marketing, search engine optimization, e-commerce, and social media services for tire retailers, distributors, and manufacturers.
Openbay is a marketplace for automotive services and a provider of software-as-a-service (SaaS) solutions for the automotive aftermarket. Openbay’s latest innovation is Openbay Otis, the automotive industry’s first interactive, artificially intelligent virtual service advisor.
Otis is easily installed on an automotive service center’s website to answer service-related questions in real-time, around-the-clock, without any human resources required. By automating time-consuming tasks and delivering instant, personalized responses, Otis offers a way for service teams to save time and increase revenue, along with delivering an experience that meets the needs of the modern-day consumer.
“The automotive service industry has been historically slow to adopt cutting-edge technologies involved with online customer engagement,” said Rob Infantino, founder and CEO of Openbay. “This new partnership aims to help speed up adoption of newer technology to deliver an accurate, more human and personalized experience when inquiring about automotive services.”
“Tireweb Marketing is committed to the continuous expansion of inventory connections to our customers. With this new partnership, tire retailers, distributors, and manufacturers along with independent repair shops, mobile mechanics, dealerships, and national service centers will have even more effective digital solutions for their website development and internet marketing needs,” explains Matthew Walker, managing director of Tireweb Marketing.
