Casite unveils new website

It is another step in the company's new branding initiative launched at last year's AAPEX Show with new packaging for Casite’s line of Motor Honey automotive chemicals.

 "Our new website helps unify our brand story and makes it easy for consumers to find information on our products," said Pedro Tan, business development manager, The Casite Company. "Vehicle owners can now easily find comprehensive information on our oil additives, gasoline additives, diesel additives, leak stoppers, tire repair and detailing products with one click from our home page."

Casite is celebrating its 90th anniversary with its "Show Me Your Motor Honey" Facebook promotion. The contest began on February 1, and will continue through October. Each month nine lucky contestants will receive a $90 Visa gift card.

The nine winners for March are: Brandy Amburgey, Diana Caldwell, Kathryn Deardorff, Alan Irving, David Maas, Bill Price, Larry Myers, Colton Schroeder, and Les Squires.

Consumers who visit the company’s Facebook page will have the opportunity to upload a photo of themselves, or a family member, friend, or pet (their Motor Honeys), with their "ride." Contestants and their friends can vote once a day for their favorite photos. Contestants can also upload a photo of a different vehicle once each month through October. Enter to win at www.showmeyourmotorhoney.com.

Each of the monthly winners and the top 90 voted entries at the end of the promotion will qualify to win the $9,000 grand prize, which will be announced on November 6 during AAPEX 2013 in Las Vegas. More information regarding the “Show Me Your Motor Honey” promotion, including promotion details, rules, regulations and the list of monthly winners can be found on Casite’s website at www.casite.com.

Subscribe to Aftermarket Business World and receive articles like this every month….absolutely free. Click here.