TRW adds range extension for its premium brake pad program

Applications cover a range of makes and models and include: 2014 Acura RLX, 2014 Mazda 6, 2014 Cadillac ATS, 2014 Ford Fusion, and 2014 Lincoln MKZ.

“TRW is the global leader in the design, development and manufacture of OE safety systems which we translate into a leading aftermarket range and service package,” explained Mark Thorpe, TRW’s product and marketing group manager, TRW Aftermarket North America.

“Our main objective is to support our customers with the highest quality product and to ensure the safety message reaches every level of the supply chain. By making sure that our range extensions are both timely and appropriate, and by listening to our customers to ensure that we get the right mix, the market can have complete confidence in TRW.

“We make it a priority to be first to market with new references in order to help our customers to grow their businesses.

TRW has used its unrivalled engineering expertise as a leading OE brake systems manufacturer to ensure the brake pad program offers the most suitable friction formulation for each vehicle application to optimize safety and performance. Where appropriate, TRW includes installation hardware in the box, facilitating optimal installation and on the road performance.

TRW’s friction material is made from a formulized mix of ingredients to facilitate a stable friction coefficient and optimized braking performance in hot or cold temperatures, at high or low speeds and under difficult or challenging conditions, proven over millions of miles of real-world driving. Providing a dominant offering of chamfered, slotted and shimmed designs, the range comprises ceramic and semi-metallic brake pad sets to support the proven OE formulations for optimal performance. For a quieter and more comfortable drive, TRW’s brake pads are fitted with premium shims which act as a damper between the friction material and the brake caliper.