PHINIA has appointed Ron Barnes as senior sales manager and Aubry Baugh as marketing communications manager for its North American aftermarket operations.
Barnes brings over 40 years of automobile aftermarket industry experience and will manage independent and OES heavy-duty aftermarket sales for Delco Remy parts. His background includes leadership positions at Dayco, DRiV/Tenneco, and Standard Motor Products.
Baugh, who will oversee marketing ideation including promotions, trade shows, branding, and advertising strategies, joins with 15 years of marketing expertise from Lumileds/Philips Automotive Lighting and Federal-Mogul. Baugh is active in Auto Care Association organizations including Women in Auto Care.
"We're excited to welcome Ron and Aubry to the North America team," said Dave Illes, senior director of Aftermarket Sales, Marketing and Training for North America. "They both possess extensive knowledge and experience in the industry, which we'll be leveraging throughout 2025 and beyond."
