DanaAftermarket.com APIs enhance customer connection

June 2, 2021
Dana Incorporated offers application programming interface options (API) within its dynamic DanaAftermarket.com e-commerce platform, significantly expanding the streaming and support of 24-7 real-time ordering, processing, and delivery for customers.
Dana Aftermarket 60b7c52621657

Dana Incorporated offers application programming interface options (API) within its dynamic DanaAftermarket.com e-commerce platform, significantly expanding the streaming and support of 24-7 real-time ordering, processing, and delivery for customers.

“Our APIs work as a translator between two systems that might not speak the same language,” said Dan Griffin, senior director, aftermarket and digital solutions for Dana.  “APIs let our customers’ developers quickly enable a productive result between two otherwise disconnected systems.”

Dana currently offers eight active APIs, including: advanced shipping notification, availability, deep linking, order status, part details, part search by application, place order, and pricing. As an example, enabling APIs can allow customers to display inventory availability from Dana’s global distribution network instantaneously, so they can provide a quote directly from their computer screen and follow up with an order confirmation, shipping details, packing slips, and tracking numbers.

“By streaming Dana inventory directly to a customer’s website, the business can buy the parts they need when they need them and sell on-order parts that haven’t made it to their shelves yet,” said Griffin. “From part images, product descriptions, and dimensional data to inventory levels, bills of material, and more, Dana APIs enable the sales process to function seamlessly and deliver enhanced productivity, all in real time.” 

Customers can visit Dana’s API developer portal at https://developer.danaaftermarket.com to log in and test the various APIs.  To schedule a demonstration with the DanaAftermarket.com team, contact a Dana sales representative. 

About Dana in the Aftermarket

Powered by recognized brands such as Dana, Spicer®, Victor Reinz®, Albarus™, Brevini™, Glaser®, GWB®, Spicer Select™, Thompson™, and Transejes™, Dana delivers a broad range of aftermarket solutions – including genuine, all-makes, and value lines – servicing passenger, commercial, and off-highway vehicles around the world. Leveraged by a global network of 14 distribution centers, Dana's dedicated aftermarket team provides technical service, customer support, high fill rates, and on-time delivery to customers around the globe. For product information, visit www.SpicerParts.com and www.VictorReinz.com.  For e-catalog and parts locator, visit www.DanaAftermarket.com.  To speak with a Dana customer service representative, call 1-800-621-8084.

Sponsored Recommendations

AIRCAT Solutions - Small Ratchets With Enormous Power

Experience the power of AIRCAT's diverse ratchet selection. Each designed with a unique transmission gear for faster torque buildup and unbeatable performance. Their compact sizes...

Unmatched Power and Comfort: AIRCAT Grinders for Every Workspace

AIRCAT grinders deliver powerful performance with high RPM and efficient, quiet operation. Designed for comfort and control, they feature ergonomic handles, extended reach, and...

What Are the Advantages of Air Tools Over Cordless Tools?

Discover the advantages of air tools over cordless tools.

AIRCAT Tool Reviews: The Nitrocat 1056-XL Compact

Hear what senior autotechs have to say about the AIRCAT Nitrocat 1056-XL compact impact wrench. They’ll provide their reviews on tools they own and have been using every day on...

Voice Your Opinion!

To join the conversation, and become an exclusive member of Vehicle Service Pros, create an account today!