One technique Go Sell Something author Alan Sipe recommends tobeat the competition is tobe the best. Give great presentations of your products. Make your presentations benefits-oriented telling the prospect why your product is perfect for them and how it helps them do their specific job. Look good every day. Clean, ironed shirt, and pants. Your mobile store must be clean and organized. If you approach your business with the confidence that you, your products, and your company are the best, you are on your way to success.
About the Author
Alan Sipe
President, Toolbox Sales and Consulting
Alan W. Sipe has spent the last 42 years in the basic hand tool industry including positions as President of KNIPEX Tools North America, Sr. VP Sales and Marketing at Klein Tools, Manager Special Markets at Stanley Tools and sales management at toolbox manufacturer Waterloo Industries. Currently Sipe is the owner of Toolbox Sales and Consulting specializing in sales strategy, structure, development and training. Sipe can be reached at [email protected] or 847-910-1063. Connect with Sipe on LinkedIn.