College for Creative Studies student work on display at North American International Auto Show

Jan. 14, 2013
Students develop designs of future automotive innovation.

During the North American International Auto Show (NAIAS), College for Creative Studies (CCS), an art and design College, will showcase student designs at their booth located near the Aisin Drive Green Experience Test Track in the lower level of Cobo Center. The CCS display will open at 8:30 a.m. on Mon., Jan. 14 during the NAIAS Press Preview and will close when the NAIAS ends on Sun., Jan. 27.

This year’s booth will feature models from partnerships with General Motors (Cadillac), Daimler Truck, Chrysler, BRP, Eco Motors, American Chemistry Council and Hyundai. Annually, through sponsored research projects with automotive companies and automotive supplier companies, CCS students develop designs that represent the future of automotive design and innovation. With an emphasis on market, lifestyle, age and social demographics, students are charged to develop designs that translate into various types of automobiles.

CCS started training transportation designers in 1962. With alumni working at every major automotive company around the world, and others working in the many different fields of transportation design, CCS has an unmatched reputation within the transportation design industry. Visit CCS’s website at www.collegeforcreativestudies.edu/about for general information or to find out more about the Transportation Design curriculum.

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