CRC Industries celebrated a pair of milestones for its flagship product, CRC Brākleen, when NASCAR returned to Pocono Raceway in late July. It marked the second running of the CRC Brakleen 150 Camping World Truck series race and the culmination of a year-long CRC BRAKLEEN 50th anniversary celebration.
Many CRC employees and customers attended the event, along with lucky CRC fans and students from the TechForce Foundation, who won tickets through a CRC-sponsored promotion. A few special CRC guests held dignitary positions in the pre-race ceremonies along with Perry Cozzone, CEO, who served as grand marshal. The race aired on Fox, where CRC brand ambassador Ty Majeski put in a strong top-10 performance, finishing in sixth place.
In addition to the CRC Brakleen 150, CRC sponsored Sage Karam’s #45 Chevrolet Camaro in the Explore the Pocono Mountains 225 Xfinity series race. The race marked Karam’s momentous return to Pocono Raceway seven years after being involved in a fatal crash during an IndyCar race. The Xfinity race aired on the USA Network, marking the end of a long and difficult journey where Karam made peace with his home track and established a new beginning with a top-20 finish. Karam represented CRC for the entire weekend in media spots, interviews and the race itself.
“We had a great time connecting with our customers, end users, raceway fans and drivers at the Pocono Raceway CRC BRAKLEEN 150 event,” Cozzone said. “Motorsports are near and dear to our hearts, and we love to see CRC products in action on the track. With Pocono Raceway practically located in our own backyard, our partnership as fellow Pennsylvanians is a perfect fit and a great way to connect with our passionate NASCAR fans.”
