VP Racing Fuels names Eric Bishop international sales manager
VP Racing Fuels, Inc., the leader in fuel development and technology, has named Eric Bishop as its International Sales Manager.
“The VP team prides itself in having star players in every division and at every level,” said Alan Cerwick, VP’s President and CEO. “We live in a global economy, and Eric is a tremendous addition to our roster. We look forward to big things from him in 2020 and beyond.”
Bishop is a graduate of Southern Illinois University and comes to VP after nearly ten years with the Husqvarna Group where he rose within the company from territory sales rep to key account manager and then senior account manager. His experience with a global company in the premium outdoor equipment space, managing all facets of the dealer, distributor, and retail relationships also as well as merchandising and solution-based consulting, will be a tremendous asset to VP.
“Motorsport addresses the human desire to succeed and to win,” added Bishop. “We understand the multiple racing categories among international motorsport, and we are focused on delivering the tools to give our customers the competitive edge.”
For more information about VP and its products for dealers, distributors, racers, and general consumers, visit vpracingfuels.com.
About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Fuel Technology®, fueling champions in virtually every form of motorsport on land, sea, and air since 1975. The company operates internationally with businesses including race fuels and lubricants, consumer small engine fuels and automotive additives, and licensed retail fuel stations. VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, SCORE, USAC, NMCA, and more than 60 sponsored series and sanctioning bodies. The company also provides consumer small engine fuels, lubricants, automotive additives, car appearance products, and accessories through national home improvement, automotive parts, and online retailers. The company also offers a program to independent operators of convenience store and gas stations, car wash, quick lube, and marinas to brand as VP Racing Fuels and resell the company’s other products, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing. The company’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. For more information, visit VPRacingFuels.com.
