Purolator’s national consumer promotion drives awareness of air and cabin air filter replacement
Purolator is running a national consumer promotion to help drive sales of air and cabin air filters for automotive retail stores and repair shops this summer. Consumers can save up to $5 on the purchase or installation of any Purolator Air or Cabin Air Filter after mail-in rebate. Products include PurolatorBOSS Premium Cabin Air Filters with Febreze Freshness, along with PurolatorONE and PurolatorTECH Air or Cabin Air Filters.
Participants will receive a highly engaging point-of-sale kit to promote the offers to customers in their place of business – whether it’s a retail store for the DIY’er or professional service center for those who prefer DIFM installation. There is no cost to offer this promotion to customers - simply order the kits and display the contents prominently for customers to see.
"Air and cabin air filters are critical maintenance categories that traditionally underperform in terms of sales for most retail stores and repair shops," said Tina Davis, senior marketing manager of brand and communications at MANN+HUMMEL Purolator Filters LLC. "In addition to rewarding customers, this offer is designed to help automotive retailers and installers drive additional sales and educate drivers about the importance of regular maintenance."
The special savings are available to consumers for purchases made between July 1 and Aug. 31, 2020. For complete information or to download the program rebate form, visit pureoil.com/rebates or contact your Purolator sales representative.
Certain trademarks used under license from The Procter & Gamble Company or its affiliates.
About Purolator
Purolator is an innovator of automotive filtration products for the aftermarket, manufactured to the highest standard by American workers in Fayetteville, N.C. Trusted by professional automotive technicians and do-it-yourself consumers across North America, the Purolator product line includes oil, air, cabin air and fuel filters. An industry pioneer since inventing the first oil filter in 1923, Purolator is backed by an internal team of forward-thinking engineers and countless filtration patents. The company’s mission to deliver solutions to support the improved performance of advanced engine and oil technologies reinforces a renewed brand promise – “Nothing Gets By Us.®” For more information, visit www.pureoil.com.
About MANN+HUMMEL
MANN+HUMMEL is a leading global expert in filtration. The Ludwigsburg-based group develops filtration solutions for vehicles, industrial applications, clean air in indoor and outdoor spaces as well as for the sustainable use of water. In 2019, over 22,000 employees at more than 80 locations worldwide generated a turnover of EUR 4.2 billion. Products include, amongst others, air filter systems, intake systems, liquid filters, technical plastic parts, filter media, cabin filters, industrial filters and membranes for water filtration, sewage treatment and process applications.
