Mitchell 1 announces its SocialCRM Online Appointment Request feature has received a People’s Choice Award in the Shop Software category of the 2020 Professional Tool & Equipment News (PTEN) Innovation Award program.
For the sixth year in a row, PTEN readers were able to voice their opinions and vote for their favorite products nominated in the Innovation Awards program. The SocialCRM Online Appointment Request feature won in the shop software category. It also received a 2020 PTEN Innovation Award.
“We are honored to have been recognized by the readers of PTEN as having one of the best products in the automotive industry,” said Nick DiVerde, senior marketing director, Mitchell 1. “Receiving the People’s Choice award is especially meaningful to us because it is voted on by service professionals who know what it takes to run a successful shop.”
Details of the SocialCRM Online Appointment Request feature include:
Innovation: For the first time, consumers can book auto repair appointments with a few clicks from their shop’s website or an email the shop sent to them by the SocialCRM shop marketing service. The automated Online Appointment Request feature is powered by the tight integration between SocialCRM and the Manager™ SE shop management system.
Ease of Use: With the click of a button, consumers can submit an appointment request at their convenience. To avoid schedule conflicts, the system only offers available time slots based on the shop calendar. Shops can quickly view appointment requests that are delivered right to their shop management system.
Efficiency: Appointment requests arrive automatically, and shop managers simply click to accept or decline the request, generating an automatic verification back to the customer. Fewer phone calls means that shops have more time to focus on serving customers at the front desk and running the business.
Mitchell 1 also won a 2020 PTEN Innovation Award in the Repair Information category for the interactive wiring diagrams in its ProDemand auto repair information software.
Mitchell 1’s SocialCRM auto repair marketing service provides a comprehensive program to attract and retain auto repair customers. With automated e-mail and text message campaigns, verified customer reviews, social media content, professional websites and more, shops can engage with customers and enhance their online presence to build loyalty. SocialCRM is integrated with Manager™ SE, Mitchell 1’s industry-leading shop management software, for immediate access to vital customer details and insights.
For more information about Mitchell 1, visit www.mitchell1.com, call (888) 724-6742, or locate an independent sales consultant at www.mitchellrep.com.
About Mitchell 1:
Headquartered in San Diego, California, Mitchell 1 has been a leading provider of repair information solutions to the motor vehicle industry for more than 100 years. Mitchell 1 offers a complete line of integrated repair shop software and services to help automotive and commercial truck professionals improve productivity and profitability. ProDemand® optimized with SureTrack® is the most complete solution for OEM and real-world repair information and diagnostics. Manager™ SE is the industry standard for mechanical estimating and shop management information. The SocialCRM shop marketing service delivers automated marketing and customer engagement tools to help shop owners improve their bottom line profits. For the commercial trucking segment, TruckSeries provides information required to estimate labor times, diagnose and repair all makes of Class 4-8 trucks. For more information about Mitchell 1 products and services, visit the company’s website at mitchell1.com. Follow Mitchell 1 on social media at https://www.facebook.com/Mitchell1ShopSolutions, https://www.instagram.com/mitchell1shopsolutions and https://twitter.com/Mitchell1.
