The annual Brake Safety Awareness Week promotion is being sponsored once again this year by the Motorist Assurance Program (MAP). The 2011 event, now in its fifth year, is held each summer during the final full week in August, with this year’s dates being August 20-28.
Each year Brake Safety Awareness Week has brought increased participation by consumers. During the 2010 event, MAP says an average facility performed repairs on more than 50% of the vehicles inspected.
During Brake Safety Awareness Week, more than 9,000 MAP participating facilities will offer inspections, educate vehicle owners regarding key undercar systems, provide complimentary automotive troubleshooting materials and answer consumers’ preventative maintenance questions. Consumers can look for a repair facility prominently displaying its “Motorist Assurance Program” decal near its entrance or customer waiting area, or they can find participating stores in a particular area by visiting the MAP Web site at www.motorist.org.
A highlight of the 2011 Brake Safety Awareness Week is new Point of Sale promotional materials, including a poster which can be displayed in Participating Facilities and an information sheet titled “Brake Time” which helps to educate consumers on the benefits of a brake inspection.
“For very obvious reasons, it’s important to make sure your brake system is working correctly and that all system components still have plenty of service life to ensure trouble-free performance,” said MAP President Barry Soltz. “Many vehicles require service that the average person wouldn’t be able to detect from daily driving, making it even more critical to perform periodic safety inspections. Plus, it’s important to know what to look out for when it comes to brake components and other undercar parts that periodically wear out.”
For more information visit www.motorist.org.
