Those attending the Automotive Aftermarket Products Expo (AAPEX) in Las Vegas (Nov.1-3) will want to stop by the Mitchell 1 booth (#R7815 at the Venetian Expo – Level 1) to learn how to increase profit margins and successfully navigate the rapidly evolving electric vehicle aftermarket.
Featuring the booth theme, “Electrify Your Business,” Mitchell 1 will demonstrate how its OEM repair information, business management software, and shop marketing services can power-up efficiency and future-proof shops. In addition to their AAPEX booth, Mitchell 1 will also be featured in the Snap-on booth #32017 at the SEMA Show at the Las Vegas Convention Center, Nov. 1-4.
“We’re excited to showcase new product features that help technicians simplify tasks and speed repairs on any vehicle, including gas, hybrid or electric, so shops can stay one step ahead of the competition and increase their profit margins,” said Nick DiVerde, senior marketing director for Mitchell 1. “We’re also offering a special discount on all Mitchell 1 products that are purchased during the show, and we’ve got exciting raffle prizes.”
Everyone who participates in a demo at Mitchell 1’s AAPEX booth will get a chance to win a $1,000 gift certificate to Best Buy stores. A second $1,000 Best Buy raffle prize will be awarded to a lucky winner who participates in a Mitchell 1 demo at Snap-on’s SEMA booth.
Electric vehicles will also be discussed on the AAPEX Stage, located at the Venetian Expo in the Level 2 Lobby, where Ben Johnson, Mitchell’s director of product management, will give a presentation on Tuesday, Nov. 1 at 11 a.m. titled, “Enhanced Focus for EV Vehicles.” During the 20-minute session, Johnson will discuss what shops should expect and how to prepare.
