Aisin announces new aftermarket website

Aisin World Corp. of America (AWA), a division of AISIN Corporation, announced the official launch of its new aftermarket website for customers in the Americas. AISIN Aftermarket is a leading provider of premium OE-quality automotive parts in a number of important categories such as: cooling, engine, drivetrain, body, electronics, chemicals, and fluids. The announcement was made by Larrow Kaufman, AWA senior sales manager, North America Aftermarket.

“Our new website will serve as AISIN Aftermarket’s primary information resource for all visitors and customers – new and existing,” Kaufman said. “The most important part of what we do is understanding the needs of our customers. We listen, we respond. And, as we expand our product line offerings, we understand that corporate support to our existing and prospective customers has never been more important; this new website is just the beginning.”

 As AISIN’s product line continues to grow, so will the need for available information, which will be stored at AisinAftermarket.com. Site visitors are able to search part numbers using the Online Parts Catalog and then geographically locate the closest dealers using the AISIN Dealer Locator. The site is designed to offer customers extensive product information and resources with an easy-to-use interface, making it simple and enjoyable to navigate.  

Many exciting programs and features will be added to the website during Phase 2, including a new interface for the Online Parts Catalog and “Getting to Know Us,” a section designed to improve customer relations by focusing on key values and introducing members of the AISIN team.

AISIN’s corporate vision and philosophy, “Inspiring Movement, Creating Tomorrow,” and tagline, “We Touch the Future,” reinforce its commitment to moving forward collectively as a group, employing new technologies to create new mobility products and services that will ensure safety, comfort, and beauty for the environment through clean power.

Visit the AISIN Aftermarket website to learn more, or check out the AISIN social media page for updates. A wealth of resources on parts can also be accessed through the AISIN training video series at the company’s official YouTube channel.