Aeris, a technology leader in the Internet of Things (IoT), Dealer-FX, service lane technology provider for automotive retailers and OEMs, and Mitsubishi Motors North America announced a partnership that enables Mitsubishi customers in the U.S. to schedule and manage service appointments at Mitsubishi dealerships from the My Mitsubishi Connect app. The Aeris Mobility Services platform’s integration with Dealer-FX’s ONE Platform enables users to view service and maintenance needs as reported by the car and then schedule appointments in seconds.
“Our partnership with Dealer-FX and Mitsubishi Motors North America kicks off Aeris’ next chapter of work to help auto OEMs engage much more closely with their drivers. By enabling connected vehicle app users to easily take care of their vehicles via their dealerships, we’re promoting more dynamic customer engagement, and that can lead to more powerful brand loyalty for the future,” said Kunal Rupani, head of product, platform and mobile, Aeris.
Dealer-FX’s ONE Platform is a cloud-based system that integrates with OEM data, leading DMS providers, and third-party systems to make service departments more efficient and profitable. “With innovative mobile solutions, we help OEMs and their dealers deliver the best experience to their customers at every stage of service,” said Adam Kraft, vice president, product development at Dealer-FX. “Partnering with Aeris and Mitsubishi enhances the customer experience for Mitsubishi owners by making vehicle maintenance care simple.”
The Aeris Mobility Services Platforms’ Dealer-FX integration is the latest advancement from Aeris, which earlier this year announced the Aeris Mobility Suite – the end-to-end, cloud-agnostic, IoT product suite purpose-built to help automotive OEMs win in a connected world, the company describes. The Suite offers modular software components needed to rapidly deploy new connected vehicle programs globally, and to upgrade existing software infrastructure to improve customer engagement and retention – all within one year, and at a fraction of the cost.
“Mobile dealer services like the Aeris and Dealer-FX integration are exactly what we need as auto OEMs to nurture relationships with our customers and promote retention,” said Bryan Arnett, director, digital product strategy, Mitsubishi Motors R&D America. “By tapping into the enormous mobile user customer segment, we can drive more traffic to our dealerships and create more lasting relationships to nourish the sales pipeline.”
