Kwik Trip opens retail natural gas fueling station

May 17, 2012
The convenience store chain hosts grand opening of first Wisconsin alternative fueling station, and educational natural gas summit.

Kwik Trip, one of the largest convenience store chains in the upper Midwest, hosted the grand opening of its retail alternative fueling station, and Natural Gas Summit, on Thursday, May 10 in La Crosse, Wis.

Kwip Trip, headquartered in La Crosse, unveiled its first-ever retail alternative fueling station, featuring natural gas fueling for light, medium and heavy duty trucks. Other fueling options available at the station include gasoline, diesel, bio-diesel, off-road diesel, ethanol and diesel exhaust fluid (DEF). 

Along with the fueling station grand opening, Kwik Trip held it's first-ever educational natural gas trade show and summit, featuring OE displays of almost 50 natural gas vehicles on site. The summit also featured an educational session with Stephe Yborra, Director of Market Analysis, Education & Communications for NGV America, to educate fleets and other attendees about the uses and benefits of natural gas. 

As a privately held company, Kwik Trip has made plans to expand its fuel offerings beyond traditional fuels without partnering with large energy companies.  By bringing natural gas to the market on its own, Kwik Trip has positioned itself to provide a better, more affordable solution to its customers, according to the company.

Kwik Trip plans to expand availability through its current network of stores, as well as building new locations which will allow Kwik Trip to provide the best and most functional natural gas vehicle (NGV) fueling infrastructure possible. 

In addition to the grand opening of this La Crosse location, along with another La Crosse-based fleet fueling station opened in April 2012, the company plans to open three more natural gas fueling stations throughout the Midwest for 2012, including Sturtevant, Wis. later this month, as well as stations in Rochester, Minn. and Oshkosh, Wis. in Fall 2012.

Kwik Trip's own distribution fleet, Convenience Transportation, travels 18 million miles on an annual basis. Currently, Kwik Trip owns and operates 20 NGVs, to include everything from light duty vehicles to class 8 trucks. Through Kwik Trip's own fleet, the company plans to continue to test, promote and educate consumers about the benefits of natural gas as a vehicle fuel. 

About the Author

Erica Schueller | Editorial Director | Commercial Vehicle Group

Erica Schueller is the Editorial Director of the Endeavor Commercial Vehicle Group. The commercial vehicle group includes the following brands: American Trucker, Bulk Transporter, Fleet Maintenance, FleetOwner, Refrigerated Transporter, and Trailer/Body Builders brands.

An award-winning journalist, Schueller has reported and written about the vehicle maintenance and repair industry her entire career. She has received accolades for her reporting and editing in the commercial and automotive vehicle fields by the Truck Writers of North America (TWNA), the International Automotive Media Competition (IAMC), the Folio: Eddie & Ozzie Awards and the American Society of Business Publication Editors (ASBPE) Azbee Awards.

Schueller has received recognition among her publishing industry peers as a recipient of the 2014 Folio Top Women in Media Rising Stars award, acknowledging her accomplishments of digital content management and assistance with improving the print and digital products in the Vehicle Repair Group. She was also named one Women in Trucking’s 2018 Top Women in Transportation to Watch.

She is an active member of a number of industry groups, including the American Trucking Associations' (ATA) Technology & Maintenance Council (TMC),  the Auto Care Association's Young Auto Care Networking Group, GenNext, and Women in Trucking.

In December 2018, Schueller graduated at the top of her class from the Waukesha County Technical College's 10-week professional truck driving program, earning her Class A commercial driver's license (CDL).  

She has worked in the vehicle repair and maintenance industry since 2008.

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