Brad Beckham, CEO of O'Reilly Auto Parts, will deliver the customer keynote address at the 2025 Vision Conference, MEMA Aftermarket Suppliers announced. The premier automotive aftermarket executive conference will be held on April 2, 2025, at the Loews Chicago O'Hare Hotel.
Beckham, who became CEO in 2024, brings nearly three decades of experience with O'Reilly Auto Parts. His career began in 1996 as a parts specialist at age 17, advancing through multiple leadership positions including store manager, district manager, and various executive roles before becoming CEO.
"We are honored to have Brad as the customer keynote speaker for this year's Vision Conference," said Paul McCarthy, president of MEMA Aftermarket Suppliers. "Brad's long career with O'Reilly has been defined by exceptional leadership, operational expertise, and an unwavering commitment to delivering industry-leading customer service."
The conference targets suppliers seeking peer connections, channel partners exploring growth strategies, and private equity investors interested in aftermarket opportunities. Related council meetings will be held before and after the main conference, including the MEMA Aftermarket Suppliers Business Technology Council and Modern Industry eXpertise on April 1, and the Marketing Executives Council and Mobility Technology Council on April 3.
Registration and additional information are available at MEMAVision.com.