• Automotive Training Institute

    Linthicum, Maryland

    COMPANY OVERVIEW

    About Automotive Training Institute

    Contact

    705 Digital Drive Suite V
    Linthicum, Maryland
    USA
    http://www.autotraining.net
    888-471-5800

    More Info on Automotive Training Institute

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    About Automotive Training Institute

    The Automotive Training Institute (ATI) is a leading coaching and consulting company for auto repair and collision shop owners in the United States and Canada. Established in 1980, we’ve helped thousands of shop owners improve their businesses and their lives with proven, measurable and field-tested strategies and practices. ATI currently supports $7.9 billion in revenues of over 1,600 independent repair and body shops, their owners, service advisors and technicians.

    Products & Press Releases

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    May 18, 2021
    Automotive Training Institute (ATI), a leading coaching and training company for repair and collision shop owners, hosted its 18th annual SuperConference at the Omni Amelia Island...

    Articles & News

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    Manager and employee in office
    Dec. 8, 2023
    Annual reviews are not just a routine; they are a critical practice to maintain and improve the quality of service.
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    Technician resting on tire
    Nov. 12, 2023
    Profitability hinges on efficient time management and successful pricing strategies.
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    Technician with tire
    Oct. 10, 2023
    Tires are essential to every vehicle, and their maintenance and replacement are one of the most consistent and profitable areas.
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    Mobile payments
    Sept. 25, 2023
    Offering payment options for automotive repairs can significantly benefit both repair shops and their clients.
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    Passing the baton
    Aug. 2, 2023
    A qualified SIC will make your business grow, and you'll regain some of your own passion.
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    Coaching
    July 1, 2023
    Create the culture and environment in which your associates can thrive.
    Photo courtesy of ATI
    ATI hits $3 billion milestone
    June 29, 2023
    Automotive Training Institute (ATI) reached a new milestone by hitting $3 billion gross profit improvement "lift" for their members.
    Photo from ATI
    ATI's first-ever international shop training sessions to be held in New Zealand
    June 16, 2023
    Attendees to these events can look forward to excursions, food, an award ceremony, and more.
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    Managing auto parts inventory
    June 8, 2023
    An accurate inventory system with effective management allows parts usage to be more responsive to your operational demands.
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    Service manager greets customer
    May 8, 2023
    Method no. 2: take the time to explain and educate so the customer feels more comfortable coming to you for services.

    Videos & Resources

    March Ati Webinar
    March 24, 2021
    In this webinar, presented by Motor Age Training in partnership with ATI's Keith Manich, we discuss the types of leadership styles that are the most effective and what it takes...
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    Nov. 14, 2012
    Live from the show floor of AAPEX 2012! PTEN Editor Elliot Maras sits down with key industry experts to discuss topics important to the vehicle repair market. In this episode:...
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    Nov. 14, 2012
    Live from the show floor of AAPEX 2012 in Las Vegas, PTEN Editor Elliot Maras sits down with industry experts to discuss today's automotive repair market. Learn more about Right...

    Request More Information

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    All content from Automotive Training Institute

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    Happy automotive technician under car
    April 1, 2023
    Successful companies are the ones that can find, get, and keep great employees. What is your plan for finding great techs?
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    Technician with laptop under hood of car
    March 1, 2023
    We have been justifying free diagnostics to our A techs for a really long time. It’s time we stop.
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    Technician taking a break in the shop
    Feb. 1, 2023
    You’re probably familiar with the 80/20 rule: what someone accomplishes in three hours of his or her day will net him or her 80 percent of what they get done in a day. Is this...
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    Jan. 4, 2023
    If your shop does not sell tires, then ask yourself — why not?
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    Dec. 11, 2022
    In today's world, finding good people is getting harder and harder. As an owner, you need to find your employee's motivation and utilize that knowledge to get them to produce ...
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    Nov. 18, 2022
    According to Entrepreneur Magazine, only 50 percent of small businesses make it beyond the five-year mark. Lack of sufficient cash flow and market shifts are often the culprits...
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    Technician
    Oct. 29, 2022
    Sales growth is slowing, and most service desk employees are out of shape when it comes to overcoming objections.
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    Sept. 21, 2022
    When did it become the norm to start giving away our time for free to customers?
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    Shops can provide superior customer service by embracing maintenance.
    June 16, 2022
    As long as we build great relationships with and educate our customers, our profits naturally increase, because they will feel like we are adding value.
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    May 24, 2022
    Think strategically about your goals and then choose the best tasks to reach them.
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    March 21, 2022
    If things aren’t going according to plan, it’s time to make some adjustments or change course entirely to ensure that you finish the year strong.
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    Feb. 10, 2022
    While key performance indicators (KPIs) are the best way to determine how well our business is doing, the most common ones tracked rarely include the conversion rate, which is...
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    Jan. 5, 2022
    Program is an exclusive, higher-level collaboration between ATI and industry-leading suppliers
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    Dec. 6, 2021
    Build a healthy balance between your work and personal lives.
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    Nov. 1, 2021
    Evaluating new business practices developed in response to COVID-19 and determining what is worth keeping long-term
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    Sept. 10, 2021
    Taking the time to source the right person for the job is the most important step in hiring
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    Aug. 3, 2021
    Focus on total estimated sales dollars in your shop to track growth
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    July 1, 2021
    Change is constant in business. So you need to be proactive and prepare for issues that can arise when making changes or adapting to changes in your business.
    Ati Logo
    The donation benefits the mikeroweWORKS Foundation, a skilled trades training charitable organization.
    Photo 215059974 © Jittawit Tachakanjanapong | Dreamstime.com
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    May 19, 2021
    When it comes to the security of your shop, don't leave anything to chance.
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    April 15, 2021
    Of the million things sales reps must deal with, following up is such a key aspect of the job. Discover how to master the follow-up process to close more deals and build loyalty...