Midtronics seeks to expand in Military sector

Oct. 6, 2012
Partners with American Business Development Group (ABDG) in order to grow market share

Midtronics announced that it has retained American Business Development Group (ABDG) to support its sales team in their efforts to identify and grow market share in the United States Department of Defense Land Combat Vehicle market.     

Midtronics, headquartered in Willowbrook, IL provides vehicle battery testing and management products and services. The company supplies a diverse global customer base with battery management solutions to meet evolving needs, including those related to hybrid, electric and other new vehicle systems.   

Midtronics selected ABDG as a partner because of its proven performance and success in the military battery and battery maintenance market.

"ABDG's unique team offers capabilities that will enhance our offerings to the military," said Jason Ruban, Midtronics director of OEM sales. "We were looking for a company that could help us raise our visibility and market share within the Department of Defense to equal our success in the commercial automotive market."

ABDG, headquartered in Arlington, VA, is a full-spectrum business development consulting firm that represents a diverse list of U.S. and international businesses. ABDG is the largest business development firm in the United States specializing in re-equipping and modernization of the U.S. military and Department of Homeland Security.

"With its long history of developing quality battery management products, we are eager to represent Midtronics," said Michael Hurst, ABDG vice president and chief operating officer. "We have been searching for a quality client in the battery management market with superior experience, expertise, and core values, coupled with products that are proven to accurately diagnose and recover vehicle batteries. Midtronics is a global leader in these areas and will help us offer significant performance improvements and cost savings to the troops and tax payers."

Sponsored Recommendations

Learn how electronic parking brake actuators have replaced manual systems and now play a key role in advanced safety features like automatic emergency braking. This WIYB Training...
Not all fuel injectors are created equal. In this WIYB Training Series, we compare Standard® Fuel Injectors against OE, low-cost imports. See why precision engineering and rigorous...
Carrying active OEM subscriptions for all manufacturers is not possible for many shops. However, access to this software is required for certain modern vehicles and repairs, and...
Learn how to properly lubricate your AIRCAT air tools to keep them running at peak performance. Discover essential daily maintenance and storage techniques, along with the right...

Voice Your Opinion!

To join the conversation, and become an exclusive member of Vehicle Service Pros, create an account today!